Nightwine and steaming local sports
Nightwine believes that streaming local sports can be a win situation for the school, local businesses, and Nightwine. Using a hybrid business model that incorporates both Pay-Per-View (PPV) and advertising, both the school and local businesses, as well as Nightwine, will benefit.
How much does it cost?
To stream a local sports event, the following costs are applied:
$200 as a base fee
30% of the advertising webcast revenue (70% goes to the school)
10% of any PPV revenue
In regards to ad revenue, Nightwine believes local businesses will participate in advertising:
To help fund their respective school's sports programs.
The low price to advertise and reach their intended audience.
Each ad may run one or multiple times depending on the ad inventory during each game. Plus, the advertising will remain for any video-on-demand (VOD) applications.
Description of Ads
15 Second Pop-up - $25
A pop-up banner will display in the lower third of the screen. The ad can contain up to two lines of text or a graphic, such as a logo.
15 Second Full Screen Ad - $35
The ad can be static text with or without graphics. The ad will appear full screen during the webcast.
30 Second Commercial - $75
The ad is geared toward 30 second commercials, but can also be for text/graphic-based ads.
Quarter Sponsorship - $100
The banner ad will be located in the upper left quadrant of the screen and display during the entire quarter. The ad can contain up to two lines of text or a graphic, such as a logo. The ad will be translucent so that the game is still visible.
Half-Time Sponsorship - $100
The banner ad will be located in the upper left quadrant of the screen and display during half-time. This also includes a live game read of your company while time is spent going over half-time statistics.
For sponsors, Nightwine can produce a 30 second commercial for your company. Refer to the Film Production page for information on development and pricing. For text/graphic ads, Nightwine will develop your ad at a cost of $75.00 (this includes the $25 one time fee. to format for broadcasting). Both the commercials and text ads can be reused during the season.
A one-time fee of $25 will be accessed to any text/graphic-based ad for broadcast formatting purposes. Reusing the ad at a later date will not incur any further costs.